2013 Health Policy Hero award

On May 10, 2013 the National Research Center for Women & Families presented their 2013 Health Policy Hero award to Consumer Reports, ABIM Foundation, and the National Physicians Alliance, for their leadership work in the Choosing Wisely Campaign. This award honors men and women who have helped to improve the lives of adults and children nationwide by supporting health policies that help protect lives and improve medical care for us all.


The award is given alongside the Foremother Awards, which have focused on individuals in the past like Linda Birnbaum, Margaret Hamburg, and Catherine DeAngelis. This year, the National Research Center recognized four women for their lifetime achievements in expanding horizons, improving communities, helping some of society's most vulnerable citizens, and making notable contributions to our nation as a whole. Cokie Roberts and Lindy Boggs (mother and daughter), Dr. Vivian Pinn, and medical journalist Mary Hager.

Tara Montgomery, Director of our Health Impact team accepted the award on behalf of Consumer Reports. The National Research Center for Women & Families is dedicated to improving the health and safety of adults and children by using research to encourage more effective programs and policies.

John Santa, M.D

Director, Consumer Reports Health Ratings Center



Tara is an mazing lady (2nd from the right )





Support Our Work

Consumer Education and Outreach


Since 2012 Consumer Reports has invested in the development and distribution

of FREE educational materials to support the Choosing Wisely® campaign. Through

our efforts, we've built a network of partners to communicate with consumers about

appropriate use of medical tests, treatments and procedures and educate them on

the need for better communication with their doctors. In less than a year, we collaborated

with more than nine medical specialty societies to publish dozens of consumer pamphlets

and videos, in English and Spanish to spread the message. These communication activities

had the potential to reach tens of millions of consumers.


In February 2013, the number of medical specialty societies taking part in the

Choosing Wisely campaign expanded from nine to over 25. Now, Consumer Reports

is seeking help to sustain, improve and grow our communications efforts through at

least March 2015 and introduce new and more innovative approaches to our existing

consumer communications efforts.


Consumer Reports is an expert, independent, nonprofit organization. We do not accept

advertising or corporate support of any kind. By making a tax-deductible donation in

general support of this consumer campaign you will be providing support to a project

that will empower consumers to make better health decisions and help them lead healthier

lives. Contact Tara Montgomery at tmontgomery@consumer.org to learn more.